You already paid to record all of it. Now make it worth something.
Years of events, episodes, webinars and expert interviews sitting on a drive. Bring them in together and your portfolio view starts with history instead of waiting twelve months to have an opinion.
The asset nobody has on the balance sheet
An organisation that has run events for a decade owns the single best record of how its market's thinking has changed — what people worried about in 2019, when a technology stopped being speculative, which arguments recur every single year. It exists. It's in the recordings. And it has never once been consulted, because consulting it would mean somebody watching a thousand hours of video.
There's a second, sharper reason to do this. Cross-portfolio intelligence needs history to be intelligent. Benchmarking one event against nothing is a number with no meaning. Start with five years loaded and the first report you ever run has something to say.
Four ways in, all of them bulk
The whole feed, not just what's new
Connect the RSS feed and the back catalogue is available alongside new episodes. How deep you go is an allowance we agree — raise it, re-sync, and the next tranche comes in. Proven on a real 200-episode catalogue.
Read the event sites you still have up
Point us at each past event's programme URL and we rebuild the structure — sessions, speakers, sponsors, running order — so the recordings land against real context instead of as orphan files.
Bring the media, or the text you already have
Bulk audio and video, or existing caption and transcript files where the media is long gone. Anything already transcribed skips straight to analysis and enrichment.
Registration history, joined up
Past attendee records imported from the platform you were using at the time, matched into one contact and one company record — so a person who has come to six of your events over four years reads as one person, not six rows.
A decade, made readable
Each year of recordings adds to what the portfolio can tell you — which is why the first year loaded is worth less than the fifth.
What a loaded archive gives you
- A baseline. This year's event measured against your own last five, not against an industry average that doesn't describe you.
- Themes with a time axis. What's rising, what peaked two years ago, what everyone still says but nobody follows up on.
- Speakers with a track record. Who has appeared where, what they said each time, whether their sessions consistently land.
- Editorial inventory. Expert answers, panel arguments and interviews from years of recordings, transcribed and analysed — evergreen material you already own the rights to.
- An institutional record. Research interviews, advisory boards and expert sessions preserved properly: attributed, reviewed, with personal data redacted before anything downstream touches it.
What this isn't: a meeting notetaker. We don't do action items or decision logs, and we're not the tool for your Tuesday stand-up. This is for the recordings that were worth making in the first place.
How the work is scoped
A back catalogue is a project, not a switch, and it costs real processing — so we scope it honestly and stage it.
Inventory
What exists, in what format, with what surviving context — programmes, speaker lists, caption files, event sites still online.
A representative slice
One year, or one series, processed end to end. You see real output on your own material before committing to the volume.
The rest, in tranches
Newest-first by default, because recency is usually where the value is — agreed as an allowance, raised as you go.
Runs on: Content for the processing, Intelligence for what history makes possible. See how it's packaged →
How the four modules fit together
Each one produces what the next one needs. Run one on its own and it works; run several and each gets better, because they read from the same record of your audience and your content.
Underneath all four sits the audience graph: one contact record and one company record, shared across every event you run. See the platform